[ad_1] A recent report from Bloomberg Mark Gourman suggests that Apple may face challenges with phone prices, which makes the company consider renting subscription to iPhone again. Apple took a page from the book of transport companies and jumped in this direction by launching the iPhone upgrade program in 2015, which mainly turned the ownership of the phone into a subscription. Pay customers who chose the program monthly for Applecare+ and a new iPhone and a new iPhone every year. However, rental is still not the primary option that customers go when purchasing a new phone. Many still prefer to pay the full price of the Go Go or go to used/renewed models. A more modern example is Samsung, which has shared plans for The "Artificial Intelligence Association" club earlier this year. The program allows people in the country to participate in Galaxy S25 Series Phone for 12 or 24 months by paying fixed monthly fees. According to the company, the cost is 5,900 KRW per month (about $ 4.09), which means that users can reach a Galaxy S25 For only $ 48 over a year. Google tested a similar program in 2021 called "Pixel Pass", which is the assembly of pixel phones with Google services. Like many Google experiments, it ended after two years due to the decrease in consumer's interest. It should also be noted that the world consumers are comfortable for subscriptions such as Netflix, professional platforms and applications. Given that smart phone subscriptions are not far -reaching the idea. At the end of the day, the most prevalent phone rental depends on the cost of monthly payments, as well as clear and simple conditions that users can understand. But if the phone rental software offers well -cost monthly payments without fees or hidden complications, they have the ability to attract more users. Leasing customers can provide modern devices, regular promotions and maintenance - they are usually not available with used phones. For example, choosing a renewable phone instead of a new one Reducing the environmental impact by up to 91 %, preventing extracting about 180 lubricants of raw materials and emission of about 55 lbs of greenhouse gases. However, we are clearly moving towards a hybrid market. With the continued rise in smartphones and economic pressures, the leasing provides a convincing alternative. Apple, Samsung and even Google have already explored the space, and although there are no attempts, attention remains. In the coming years, it is possible that renting the phone will not seem to be a strange way to get one, but the preferred option for an increasing number of users.Slow transition from purchase to leasing
People tend to buy their phones directly or get them at reduced prices by collecting them with mobile phone plans. This is still somewhat the case, but things began to change in 2014 when transport companies provided monthly payment programs that allow customers to upgrade their phones every year without a large cost provided.Leasing, purchase, used: positives and negatives
face Renting (subscription) New (explicit) purchase Buy used / renewed The cost provided Low or nothing The full retail price (if there is no offers) Low to moderate - much cheaper than new Monthly payments Yes - continuous until you cancel or switch programs No (unless it is funded separately) There are no ongoing payments (some of the models that have been renewed separately) can be funded) ownership No - Return or buy the phone Yes - you have the entire device Yes - you own the device directly Upgrade frequency Repeated - often annually, built into the plan Whenever you choose Whenever you choose comfort Very comfortable - includes promotions and support Medium-simple, but you are dealing with promotions or trade Average low cost, but you must check the seller/device It included additions It often includes insurance, Applecare/Samsung Care, etc. Usually it is not included (it must be purchased separately) It is rarely different from the seller Environmental effect Mix - Good if the phones are renewed and bad if you encourage excessive use Neutral to negative if the device is repeatedly replaced Positive-the age of the product extends and reduces electronic waste Support of Software Omar Full - Always use the latest devices Full - but it is limited to the support course for each phone Shorter - You may have less years than the remaining updates Total long -term cost Top - especially if it continues to rent indefinitely Less - especially if the phone is kept for 3-5 years The lower - but it may require replacement or previous repairs Best for Users who want the latest phone with minimal troubles Users who prefer the long -term value and ownership of full devices Budget users or environmentally conscious Manufacturers test water
It is clear that phones manufacturers see some capabilities in this model. While Apple has stopped its iPhone upgrade program, the recent definitions brought news that the company could return it.Will the replacement of the purchase completely be rented?
In the United States and many other markets, carrier installment plans are already used. As smartphone prices continue to rise, rental or subscription models may become more common. For many customers, getting a phone worth $ 1500 through a monthly price plan-often assembled with regular promotions, protection and additional services-is the preferred way to upgrade. There will always be people who avoid subscription plans, but if the offers become very attractive and more transparent (that is, no hidden costs and accurate print conditions), there will be a good chance.Reasoning for negative cost: the ability to afford costs and environmental impact
The used market has grown in recent years. According to Market Intelligence IDC, the global market for renewable smartphones Nearly 10 % from 2022 to 2023 has grown, and is expected to reach about $ 110 billion by 2027. One of the main reasons is that phones are now receiving longer support for programs, which expands their usable lives with continuous safety updates and new features. Let us not forget that the renewable devices can be much cheaper, Often up to 80 % cheaper than new models.
At the end of the day, though, the attractiveness of the leasing for the purchase of used hinges on the ability to withstand costs and comfort. If it is done correctly, it may provide a practical and environmentally friendly alternative to buy both the new and used purchase.Conclusion: Hybrid future
The phone rental is unlikely to replace explicit purchases or the growing used market. Ownership still holds value, especially for those who want full control of their devices or prefer to stick to the phone for several years. Conscious buyers may also tend to be environmental models or long -term use to reduce waste.
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Phones for rent: Is leasing about to replace buying?
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Update | April 15, 2025 |
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