Apple’s 2025 product roadmap: an insider’s glimpse into what’s in store this year
Apple’s 2025 product roadmap: an insider’s glimpse into what’s in store this year
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We're almost halfway through January 2025, and as we look forward to all the technology that awaits us this year, Bloomberg's Apple Insider Mark Gurman walks us through a comprehensive look at what Apple has in store. The company appears to be gearing up for a massive product refresh in 2025, with updates planned across its entire range. From iPhones and iPads to Macs and smart home devices, there's something for everyone. Let's dive into the categories and see what we can likely expect from Apple this year according to this report.
iPhones: thinner, smarter and more affordable?
according to In Gurman's Power-On column, the iPhone is finally getting a makeover. We may see a redesign iPhone 17, Pro, and Pro Max, as well as a potential new addition to the family, namely iPhone 17 air. This "Air" model is rumored to be incredibly thin, and possibly the thinnest iPhone ever, thanks to Apple's advances in miniaturization and the silicone inside. It is expected to feature an A19 chip and a single-lens camera system. But that's not all. the The iPhone SE is also getting a long-awaited update. Say goodbye to the home button and hello to Face ID and... Apple intelligence. This means the SE will finally have a modern design, although the price may be slightly higher to reflect these upgrades.
A rendering of the rumored iPhone 17 Air. | Image credit – 4RMD
iPads: A boost in power and intelligence
The iPad lineup is also getting some love. The entry-level iPads are rumored to get a major performance boost with the A17 Pro chip and a memory increase to 8GB, bringing them in line with the iPad Mini. These upgrades will also enable them to support Apple intelligenceThe iPad Air is also scheduled for a refresh, with potential upgrades to the M4 chip, which is compatible with the current iPad Pro. This might mean the Pro has less of an advantage over the Air, but that wouldn't be surprising considering most Macs are based on the same chipset family.
Apple is introducing the 3nm A17 Pro chipset for the iPhone 15 Pro models. | Image credit – Apple
Smart Home: New hub and more
Apple is reportedly making a big push into the smart home with a brand new Smart Home Hub. This device will have a 7-inch screen and will be able to manage household tasks, run applications, and make video calls. It's designed to be placed on a countertop or hung on a wall, and will likely be in multiple locations throughout the home. This center could pave the way for more smart home accessories produced by Siri and Apple in the future.
Macs: Updates and Redesigns
While the MacBook Airs have already been updated, the Mac Pro is also rumored to be updated in 2025. Details are scarce, but it will likely feature Apple's latest silicon and a redesigned chassis.
Apple Watch: Healthier, more connected
The Apple Watch SE is expected to get a new look, while the Series 11 and Ultra 3 are likely to see minor updates. The Ultra 3 may get satellite connectivity and 5G RedCap network access, while high blood pressure detection could come on the Ultra and Series models.
Accessories: AirTags and Apple TV
Even Apple accessories are getting some attention. A new AirTag with improved range is said to be in the works, along with new HomePod mini and Apple TV models. These devices will likely be designed to integrate seamlessly with Apple's new smart home ecosystem.
Apple Airtag. | Image credit – PhoneArena
Looking to the future: foldable devices and augmented reality/virtual reality
while The Vision Pro may not see an update in 2025, and Apple is rumored to be working on a more affordable version of the headset. They're also exploring other ideas in the AR/VR space, including a version of Meta's Ray-Ban smart glasses and an AirPods-like vision device with cameras. The iPhone Air's slim design could also serve as a stepping stone towards foldable iPhones and iPads in the future. 2025 looks set to be a busy year for Apple, with a focus on thinner and lighter devices, advancements in Apple Silicon, and a renewed push into the smart home. It will be interesting to see how these rumored products and features play out and how they shape the future of Apple's ecosystem. Personally, I'm very excited about the possibility of creating a new smart home hub. I'm also curious to see how Apple's continued investment in health tech will play out in the Apple Watch and AirPods.
We’re almost halfway through January 2025, and as we look forward to all the technology that awaits us this year, Bloomberg’s Apple Insider Mark Gurman walks us through a comprehensive look at what Apple has in store. The company appears to be gearing up for a massive product refresh in 2025, with updates planned across its entire range. From iPhones and iPads to Macs and smart home devices, there’s something for everyone. Let’s dive into the categories and see what we can likely expect from Apple this year according to this report.
iPhones: thinner, smarter and more affordable?
according to In Gurman’s Power-On column, the iPhone is finally getting a makeover. We may see a redesign iPhone 17, Pro, and Pro Max, as well as a potential new addition to the family, namely iPhone 17 air. This “Air” model is rumored to be incredibly thin, and possibly the thinnest iPhone ever, thanks to Apple’s advances in miniaturization and the silicone inside. It is expected to feature an A19 chip and a single-lens camera system. But that’s not all. the The iPhone SE is also getting a long-awaited update. Say goodbye to the home button and hello to Face ID and… Apple intelligence. This means the SE will finally have a modern design, although the price may be slightly higher to reflect these upgrades.
A rendering of the rumored iPhone 17 Air. | Image credit – 4RMD
iPads: A boost in power and intelligence
The iPad lineup is also getting some love. The entry-level iPads are rumored to get a major performance boost with the A17 Pro chip and a memory increase to 8GB, bringing them in line with the iPad Mini. These upgrades will also enable them to support Apple intelligenceThe iPad Air is also scheduled for a refresh, with potential upgrades to the M4 chip, which is compatible with the current iPad Pro. This might mean the Pro has less of an advantage over the Air, but that wouldn’t be surprising considering most Macs are based on the same chipset family.
Apple is introducing the 3nm A17 Pro chipset for the iPhone 15 Pro models. | Image credit – Apple
Smart Home: New hub and more
Apple is reportedly making a big push into the smart home with a brand new Smart Home Hub. This device will have a 7-inch screen and will be able to manage household tasks, run applications, and make video calls. It’s designed to be placed on a countertop or hung on a wall, and will likely be in multiple locations throughout the home. This center could pave the way for more smart home accessories produced by Siri and Apple in the future.
Macs: Updates and Redesigns
While the MacBook Airs have already been updated, the Mac Pro is also rumored to be updated in 2025. Details are scarce, but it will likely feature Apple’s latest silicon and a redesigned chassis.
Apple Watch: Healthier, more connected
The Apple Watch SE is expected to get a new look, while the Series 11 and Ultra 3 are likely to see minor updates. The Ultra 3 may get satellite connectivity and 5G RedCap network access, while high blood pressure detection could come on the Ultra and Series models.
Accessories: AirTags and Apple TV
Even Apple accessories are getting some attention. A new AirTag with improved range is said to be in the works, along with new HomePod mini and Apple TV models. These devices will likely be designed to integrate seamlessly with Apple’s new smart home ecosystem.
Apple Airtag. | Image credit – PhoneArena
Looking to the future: foldable devices and augmented reality/virtual reality
while The Vision Pro may not see an update in 2025, and Apple is rumored to be working on a more affordable version of the headset. They’re also exploring other ideas in the AR/VR space, including a version of Meta’s Ray-Ban smart glasses and an AirPods-like vision device with cameras. The iPhone Air’s slim design could also serve as a stepping stone towards foldable iPhones and iPads in the future. 2025 looks set to be a busy year for Apple, with a focus on thinner and lighter devices, advancements in Apple Silicon, and a renewed push into the smart home. It will be interesting to see how these rumored products and features play out and how they shape the future of Apple’s ecosystem. Personally, I’m very excited about the possibility of creating a new smart home hub. I’m also curious to see how Apple’s continued investment in health tech will play out in the Apple Watch and AirPods.
