AI-made ads on Facebook and Instagram will carry clearer labels

AI-made ads on Facebook and Instagram will carry clearer labels

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The artificial intelligence organizer was a great focus for many technology companies recently, Meta - Facebook, Instagram, WhatsApp and Threads - not an exception. With Meta AI, now woven deeply on its platforms, it was only a matter of time before the company started to present the most detailed signs of artificial intelligence.

Meta ads that have been manufactured or significantly changed are already placed using the AI ​​Terminal Tools available in announced marketing. But now, The company says it expands the launch of these AI stickers, which means that more users will finally start to see them throughout the year.

In addition, the company will start marking or editing ads with a third -party AI's generational tools, such as those in Openai and Google and more.


The company's posters aim to give users clear when creating or videos or videos using their artificial intelligence tools. Meta takes a multi -layer approach to determine when artificial intelligence stickers should be applied. If the advertiser uses the company's internal obstetric tools, but the modifications are not large and do not involve a realistic person, the AI ​​mark will not be added.

When there is a person created from artificial intelligence on the image, the poster will be more clear. | Photo credit - Meta

However, when these tools make significant changes to an image or video, Meta will apply AI-either within the three-point menu or next to the advertising poster. If the content created by artificial intelligence includes a realistic person, then the mark will always be placed next to the mark it sponsors instead of hiding it in the list.

The goal here is to ensure that people are not misleading through the content created by artificial intelligence. However, if users already pay attention to these stickers or not, or dig in the details of artificial intelligence is another entire question.

However, it is good to see companies take steps to address the increasing presence of the media created from artificial intelligence, especially with the continued improvement of artificial intelligence models. Sura Openai, for example. With Meta Close fact -Facebook facts examination programs and other platforms, I think the signs are properly putting on the content created than artificial intelligence more important than ever.

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The artificial intelligence organizer was a great focus for many technology companies recently, Meta – Facebook, Instagram, WhatsApp and Threads – not an exception. With Meta AI, now woven deeply on its platforms, it was only a matter of time before the company started to present the most detailed signs of artificial intelligence.

Meta ads that have been manufactured or significantly changed are already placed using the AI ​​Terminal Tools available in announced marketing. But now, The company says it expands the launch of these AI stickers, which means that more users will finally start to see them throughout the year.
In addition, the company will start marking or editing ads with a third -party AI’s generational tools, such as those in Openai and Google and more.

The company’s posters aim to give users clear when creating or videos or videos using their artificial intelligence tools. Meta takes a multi -layer approach to determine when artificial intelligence stickers should be applied. If the advertiser uses the company’s internal obstetric tools, but the modifications are not large and do not involve a realistic person, the AI ​​mark will not be added.

When there is a person created from artificial intelligence on the image, the poster will be more clear. | Photo credit – Meta

However, when these tools make significant changes to an image or video, Meta will apply AI-either within the three-point menu or next to the advertising poster. If the content created by artificial intelligence includes a realistic person, then the mark will always be placed next to the mark it sponsors instead of hiding it in the list.

The goal here is to ensure that people are not misleading through the content created by artificial intelligence. However, if users already pay attention to these stickers or not, or dig in the details of artificial intelligence is another entire question.
However, it is good to see companies take steps to address the increasing presence of the media created from artificial intelligence, especially with the continued improvement of artificial intelligence models. Sura Openai, for example. With Meta Close fact -Facebook facts examination programs and other platforms, I think the signs are properly putting on the content created than artificial intelligence more important than ever.



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